The pop-infused I Believe is taken from Soja’s upcoming fifth album Amid the Noise and Haste, a set expected to be put out in July or August. The single was produced by multiple Grammy award winning Jamaican producer Supa Dups, who has previously worked with best-selling artists such as Bruno Mars, Rihanna, Eminem and John Legend. And I Believe certainly has a strong crossover potential.
“’I Believe‘ is about life; being kind to others and making the most out of the time we have with those that surround us,” says lead singer and guitarist Jacob Hemphill in a press release, and adds:
“Whether we are family, friends or strangers, how we treat one another and energy we share dictates our existence.”
Over the course of the past few years, Soja has sold more than 200,000 albums and headlined shows in more than 20 countries around the world. They have also been touring like maniacs and have die-hard followers following them from city to city.